Concept of market has changed to a large extent in the recent years. International customers are more concerned about purchasing merchandise online using their hi-tech smartphones. A simple search on mobile internet leads the customer to exact landing page of a shopping portal, where products can be browsed as per the choice and purchased instantly at the same time. E-commerce owners are pushing hard to follow smart strategies to attract the major percentage of customers. Mobile marketing concept is popularizing day by day with the increase in online market. After a lot of research, the qualified IT professionals have introduced pay per call technique to generate potential leads for the business owners. Websites serving international clients are placing pay per call button, so customers can directly be connected to company professionals and sales target can be 100% achieved.
Key points on how to generate pay per call using mobile marketing:
• Installing pay per call application on the website: For the effective functioning of pay per call campaign the website must have mobile application installed. With the use of ppc software, the advertiser can keep track of the calls received. Furthermore, PPC button redirects the visitors to speak directly to company executives.
• Mobile website version: By assuming the percentage of smartphone users, the mobile version of the website should be in working condition. Timely maintenance of the website keeps mobile versions upgraded.
• Keeping design & layout dynamic: Visibility is the main factor for presenting products for sale to customers. By analyzing the product with details, pictures and illustrations the customer gets better understanding about a particular item. In addition, the pay per call feature helps customers to directly contact the company, rather than sending email.
• Association with reliable affiliates: Affiliate marketing is related to pay per call as it acts as a call rate multiplier. Advertisers plan a promotional ppc strategy for popularizing the pay per call links on various channels of promotion such as social media, search engines, mobile marketing and online banner advertising. Affiliates are highly profitable for making ppc campaign a huge success. The affiliates are paid commission on the basis of the leads generated through their promotion.
• SEO usage for pay per call promotion: Search engine optimization or SEO advertising is being used at a large scale for mobile marketing. A uniquely planned SEO strategy helps in maximizing ROI, website traffic along with increase in call rates. Several eminent digital marketing agencies in India are offering SEO services at affordable prices.
Key points on how to generate pay per call using mobile marketing:
• Installing pay per call application on the website: For the effective functioning of pay per call campaign the website must have mobile application installed. With the use of ppc software, the advertiser can keep track of the calls received. Furthermore, PPC button redirects the visitors to speak directly to company executives.
• Mobile website version: By assuming the percentage of smartphone users, the mobile version of the website should be in working condition. Timely maintenance of the website keeps mobile versions upgraded.
• Keeping design & layout dynamic: Visibility is the main factor for presenting products for sale to customers. By analyzing the product with details, pictures and illustrations the customer gets better understanding about a particular item. In addition, the pay per call feature helps customers to directly contact the company, rather than sending email.
• Association with reliable affiliates: Affiliate marketing is related to pay per call as it acts as a call rate multiplier. Advertisers plan a promotional ppc strategy for popularizing the pay per call links on various channels of promotion such as social media, search engines, mobile marketing and online banner advertising. Affiliates are highly profitable for making ppc campaign a huge success. The affiliates are paid commission on the basis of the leads generated through their promotion.
• SEO usage for pay per call promotion: Search engine optimization or SEO advertising is being used at a large scale for mobile marketing. A uniquely planned SEO strategy helps in maximizing ROI, website traffic along with increase in call rates. Several eminent digital marketing agencies in India are offering SEO services at affordable prices.
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